Our Work | Principle Strategy, Inc.

The State of Campaigns The Change Needed The Solution Our Mission
The State of Campaigns What are campaigns made of? Organizing (picketing, petitions, town-halls) is the essence of democracy. Big Time Players recognized this, and realized that controlling messaging and information meant success The Change Needed What are campaigns made of? Organizing (picketing, petitions, town-halls) is the essence of democracy. Big Time Players recognized this, and realized that controlling messaging and information meant success. The Solution What are campaigns made of? Organizing (picketing, petitions, town-halls) is the essence of democracy. Big Time Players recognized this, and realized that controlling messaging and information meant success Our Mission	1	Solutions Plan Building Oppositional Response Plan Canvasser Field Plan Traditional Media Plan Grassroots Campaign Plan Email Networking Plan New Media Plan Volunteer Strategies Message Development Contemporary Issue Analysis Focused Demographic Analysis Predictive Modeling Reactive Campaign Analysis Oppositional Analysis Comprehensive Message Framing Guide Campaign Talking Points Fundraising Major Donor Tactics Individual Donor Tactics Compliance Expenditure Analysis Online Fundraising Fundraising Calendar Call Time Guide Message Distribution Website Design Mass Mail Targeting Guide Robo Calling Phone Banks Collateral Materials Target Universe Id's Grassroots Strategy Grasstops Strategy Traditional Media Non-Traditional Media Intelligence Impact Analysis Polling & Surveys Media Text Mining Prediction Models Logistic Modeling Focus Groups Intercepted Data Discriminant Function Analysis Discrete Choice Mapping Model Administration Interactive Campaign Calendar Staffing Plan Campaign CRM Construction and Training Fundraising Management 5. Java for Mac 6. iPod Reset 7. iPhoto 7.1.1 8. Bonjour